Winches really are a case of you get what you pay for (except Warn 8274 - overrated and need £'000 spent to make them work properly). I personally don't get caught up in the speed trap, speed is only necessary for the serious winch competitor, or bragging rights - steady and reliable works fine for most and is much safer.
Agree on the comments for plasma - advantages usually outweigh steel ten times over but steel has the edge if you plan to use over rough / rocky ground.
Nobody has mentioned Superwinch Huskey Or Ramsey worm drives - excellent bit of kit, worm drive so self braking and very reliable. I had 2x Huskeys fitted to my Unimog and they never failed - I upgraded them to BOW2 motors.
As mentioned, dont ignore Goodwinch Goldfish - decent for the price, if you talk to David he will admit that he buys winches in cheap from Asia, but has done his homework and knows which ones are good, he then strips them, replaces some seals and bearings and adds the Bow Motor.
A friend of mine has a "RED" winch - superb and beautiful winch but pricey.
Also, typically our Cruisers are heavy - personally I think a 9500 is too small for serious stuck - my front 16,000lb really had to work a few times at Seven Sisters recently. One of the vehicles with us (Patrol 4.2) had a power take off driven
winch with 16mm plasma - what a tool, just wish we had the option of PTO on the transfer.
Also, good advice on getting good solenoids - cheap winches come with cheap solenoids (even the albright copies) - they will let you down, especially if only used occasionally. I have settled on these TG Thompson 500amp solenoids, they are excellent and really do take the abuse, my rear winch solenoid is mounted in the worst place for getting hammered with stones, water, road salt, mud and crud and its still going strong after 4 years.
View attachment 109470
Also, you should really take your time to wire in properly with decent cable, you can lose so much power through poor cable. Isolate the winch also, you will need it for emergency stops and if there is an electrical fault - pulling 300amps can make a mess!
I have this isolator solenoid - excellent, just operates from the dash like a normal relay would, again 500amp continuous:
View attachment 109471
My preference for a cruiser would be:
Power Take (if your transfer box allows you)
Hydraulic - something Im planning on next year
Ramsey / Superwinch Worm Drive
Goodwinch Goldfish / Warn / RED
Comeup
Others.
Interesting post Roger, thanks for that.
I've got an ageing 10 year old Superwinch 9000 at the moment, as basic as they get, but it's still pullin' and never misses a beat

However, due to its age and a bit of recent abuse, such as grinding it to a halt on a few occasions, I'm thinking to replace it in the not too distant future.
I'd like to upgrade to something with an electrically operated clutch, and your mention of Superwinch Worm Drive sounds interesting...
I'm also considering a wireless remote as the practicalities of the muddy cable remote have recently pissed me off ...
I also agree that 9k lbs is on the light side for an 80 in the sticky stuff, so I'd be looking further up the muscle scale circa 13k.
I'm not after speed per-se, but I've found my cheapo Superwinch to be painfully slow of late, suggesting that it might be getting near to retirement.
Any idea whether there will be problems fitting the Superwinch Worm Drive behind my front ARB? The Superwinch needed spacers to get it to fit and there's no free space twixt the mounted winch and the grille if the new one is bigger (front to back).
Thanks for posting.... sensible stuff.
